ENTERTAINMENT CLOSE-UP-26 November 2008-Farmers Insurance Expands Rose Bowl Parade Role(C)2008 - CloseUpMedia - email@example.com
Farmers Insurance Group of Companies has been named the Official Insurance Sponsor and Official Supporter of the Rose Parade bands by the Tournament of Roses.
'This 2009 parade marks the 50th year Farmers Insurance has participated in the Rose Parade,' said Bob Woudstra, Farmers Group CEO. 'We are excited to expand the Farmers' role and look forward to working with the Tournament of Roses. On behalf of our 21,000 employees, 26,156 agency force, and 262 offices nationwide, we would like to congratulate the Tournament and the bands for their hard work to make each Rose Parade bigger and better.
'Farmers is in the business of helping people restore their lives to order. In many ways, Farmers' community involvement mirrors its business philosophy. Since its founding in 1928, Farmers has been committed to improving the communities where its customers, agents and employees live and work. Improving safety, expanding educational opportunities, enhancing health and human services, encouraging civic participation and supporting the arts and culture help drive Farmers' commitment.'
'We welcome Farmers Insurance to their expanded role in the Rose Parade,' said Wendy Matthes, Director of Marketing. 'When the Rose Parade team sat down with Farmers' executives and discussed what role would fit, we concluded Official Insurance Sponsor and Official Supporter of the Rose Parade Bands, was perfect for Farmers.'
Farmers Group is a wholly owned subsidiary of Zurich Financial Services, an insurance-based financial services provider with a network of subsidiaries and offices in North America and Europe as well as in Asia Pacific, Latin America and other markets.
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